Artistry.
Innovation.
Uncompromising
Quality.
WE believe haircare should honor the craft as much as it celebrates performance — where modern science meets the sensibility of true craftsmanship.
EVERY creation reflects intention, integrity, and respect for the artistry of the professional.
WE don’t chase trends; we refine tradition.
WE create with purpose — thoughtful, elevated, and enduring.
The Art of Hair Painting
Before “hair painting” entered the industry’s vocabulary, Larry Raspanti, founder of Whittemore House, imagined something beyond technique—a new philosophy of color. What began as an evolution of balayage became a fearless act of reinvention that redefined modern hair color.
Like what Kelly Slater and Tony Hawk did for surfing and skateboarding, Larry’s vision rewrote the rules—transforming artistry, inspiring courage, and sparking a movement that continues to shape the craft today.
Hair Painting remains the soul of Whittemore House—where innovation meets intuition, and craftsmanship meets courage. Its story is still unfolding, with endless possibilities ahead.
About Whittemore House
Whittemore House began in 2008 as a salon inside an 1830s West Village manor—an environment where history, artistry, and experimentation shaped everything we created. Founded by Larry Raspanti, a visionary stylist who wasn’t afraid to break boundaries, our mission has always been to elevate what’s possible in professional haircare.
From this creative foundation came Hair Paint™ and Liquid Cashmere Developers, innovations that transformed modern lightening. Today, Whittemore House is the continuation of that spirit: where heritage guides innovation, and where every formula is crafted for artists and clients who demand the very best.