Frequently Asked Questions
Your Questions, Answered.
Everything you need to know about the system, the science, and the standard behind it.
Whittemore House is a professional haircare brand dedicated to advancing the art and science of hair color. Founded by renowned colorist Larry Raspanti, the brand was built on a simple belief: exceptional color should never come at the expense of hair integrity. Every Whittemore House formula is thoughtfully engineered to deliver superior performance, precision, and creative freedom for professional stylists. Rather than following industry trends, we develop innovative color systems that improve the coloring experience from start to finish—giving artists greater control while helping maintain the health, strength, and beauty of the hair. Today, Whittemore House products are trusted by salons and educators who value craftsmanship, education, and uncompromising performance.
Whittemore House approaches hair color differently. Instead of creating individual products in isolation, we develop complete professional systems that are designed to work together seamlessly. From our signature Hair Paint™ clay lightener to our proprietary Liquid Cashmere™ Developers, every formula is engineered to maximize performance while supporting the condition of the hair. Our focus extends beyond lift alone—we prioritize workability, precision, predictable results, and hair integrity throughout every service. Innovation at Whittemore House isn’t about adding complexity. It’s about giving professional stylists better tools that allow them to create beautiful, customized color with greater confidence and control.
Whittemore House products are developed primarily for licensed professional hairstylists who demand exceptional performance and complete creative freedom. Our professional color systems are designed for salon environments where precision, consistency, and hair integrity are essential. While some products may also be suitable for knowledgeable consumers, professional application is recommended whenever chemical lightening or color services are involved to ensure the best possible results.
Hair Paint™ is Whittemore House’s professional clay lightener, developed to provide exceptional precision, versatility, and artistic control during the lightening process. Its unique clay-based formula stays exactly where it’s placed without swelling or bleeding, allowing stylists to create clean, controlled placement while maintaining a smooth, highly workable consistency. Whether creating subtle dimension, bold blonding, face-framing highlights, or lived-in color, Hair Paint™ gives professionals the flexibility to customize every service. When paired with Liquid Cashmere™ Developers, Hair Paint™ delivers up to seven levels of controlled lift while helping support hair integrity through our built-in Intelligent Bonding Crystals™ technology.
“Bleach” describes what a product does. Hair Paint™ describes what an artist creates. At Whittemore House, we’ve always believed that lightening hair is about far more than removing pigment. It’s about creating dimension, movement, contrast, and light with intention. Every brushstroke, every placement, every variation in saturation is a creative decision that shapes the final result. That’s why we chose the name Hair Paint™. It reflects the artistry behind modern hair color and the freedom professionals have to create everything from the softest sun-kissed dimension to bold, transformative blonding. Our clay lightener was designed to become an extension of the stylist’s hand—offering exceptional precision, control, and workability so creativity is never limited by the product itself. To us, Hair Paint™ isn’t simply a lightener. It’s a tool for artists.
Liquid Cashmere™ is Whittemore House’s proprietary developer system, created specifically to complement Hair Paint™. Unlike conventional developers, Liquid Cashmere™ features a luxurious lipid-rich oil system that enhances consistency, workability, and application while supporting the hair throughout the lightening process. Together, Hair Paint™ and Liquid Cashmere™ function as a complete professional lightening system designed to deliver predictable lift, exceptional precision, and beautiful, healthy-looking results.
Education has always been at the heart of Whittemore House. We offer professional education designed to help stylists build confidence, refine technique, and better understand the artistry behind modern hair painting. Our classes combine technical knowledge with practical application, giving professionals the skills to create beautiful, customized color while preserving hair integrity. Visit our Education page to explore upcoming classes, events, and educational opportunities.
Orders are typically processed within 1–2 business days. Once your order has shipped, you’ll receive a confirmation email with tracking information.
If your order has not yet entered fulfillment, we’ll do our best to accommodate changes or cancellations. Please contact our customer care team as soon as possible.
If your order arrives damaged or incorrect, please contact us within 48 hours of delivery with your order number and photos so we can quickly make it right.
Because many Whittemore House products are professional-use formulas, return eligibility may vary. Please visit our Return Policy page for complete details.
Whittemore House partners with world-class manufacturing facilities to produce formulas that meet our exacting standards for quality, consistency, and performance.
Whittemore House partners with a select group of professional stylists, educators, and creators who share our commitment to craftsmanship and healthy hair. As an affiliate, you’ll receive a personalized referral link, commission on qualifying purchases, exclusive product launches, and access to educational resources. If you’re interested in becoming a Whittemore House affiliate, we’d love to hear from you. Simply complete our Affiliate Application, and our team will review your submission.